Don't be sold on "green" advertising ploys- ask questions. It's important that you understand that one of the biggest problems facing green building are the companies that learned a few terms that they like to throw around in conversation and display on trucks and in advertising: "Ask Me About Energy Efficient Homes." Searching for a home is an exciting time, and it's easy to get caught up in the excitement of the possibility of living green- you just need to make sure that you're getting what you think you're buying. The best way for the consumer to overcome these advertising ploy problems is to ask questions. You might consider seeking out a Realtor certified in green homes- an EcoBroker. EcoBroker training puts the Realtor through rigorous classes that educates him/her with the same knowledge that a green builder obtains during certification. An EcoBroker can guide you to ask the right questions about the builder's experience and certification for building green. There are classes and certifications that green builders who actually build green will obtain. Ask what green building program the builder follows for his/her green-built homes. All green-built homes have to follow a green building program (NAHB/ANSI Program, LEED for Homes, EnergyStar, etc) to allow for third-party certification of integral parts of the home's construction (even in the planning phase). These programs also allow for the qualifying of tax credits, loan discounts, local benefits, and (most of all) they ensure that the home is a true, green home and that you haven't fallen victim to an advertising ploy.
Post your questions or comments... There are more green rants from a green builder/developer coming soon, so until next week- peace!
Sunday, March 1, 2009
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